Description:
- Develop and implement loyalty and lifecycle marketing strategies to enhance customer retention.
- Analyse customer data to identify trends and opportunities for targeted campaigns.
- Collaborate with the digital team to optimise customer touchpoints and improve engagement.
- Monitor campaign performance and adjust strategies to achieve desired outcomes.
- Work closely with internal stakeholders to align loyalty initiatives with business goals.
- Manage customer feedback to identify areas for improvement and innovation.
- Provide regular reports and insights to senior management.
- Ensure compliance with data privacy and marketing regulations.
Requirements:
A successful Loyalty and Lifecycle Specialist should have:
- A strong background in digital marketing, particularly in loyalty and lifecycle management.
- Experience in analysing customer data to drive decision-making.
- Proficiency in using CRM and marketing automation tools.
- Excellent project management and organisational skills.
- Strong communication and collaboration abilities.
- A keen attention to detail and a results-oriented mindset.
- Retail or direct to consumer industry sector is advantageous.
Conditions:
- Competitive salary package ranging from $90,000 to $110,000 AUD, plus super.
- Permanent, full-time position.
- Opportunities to work within a collaborative and forward-thinking digital team.
- Exposure to innovative projects.
- Supportive work environment with a focus on professional growth.
If you are ready to take on this exciting opportunity as a Loyalty and Lifecycle Specialist, we encourage you to apply today!
27 Oct 2025;
from:
michaelpage.com.au