Digital and Design Content Officer

Description:

Applications closing on 25 February 2026, 09:00 AM

• Job TypeFull Time
• Package$76,428
• Position Description PD-Digital-and-Design-Content-Officer-Jan26.pdf(PDF, 220KB)
  
  

Purpose of the position

The Digital and Design Content Officer provides essential support in the creation and implementation of GORCAPA's marketing, digital, and brand strategies.

Working closely with the Brand and Content Coordinator, this position contributes to the development and delivery of social, digital and print products that are clear, compelling and visually engaging for internal and external audiences.

Primary Responsibilities

Key Accountabilities of this position include:

• Support the production and publishing of engaging content for internal and external audiences, including written, video, design and photography, to be published across a variety of channels such as web, social, EDM and print.
• Respond to public/user comments and messages across digital platforms.
• Monitor content performance, test new formats, and refine strategies, providing data-supported reports with key metrics to assess campaign results.
• Ensure website content is accurate, well-written and designed for maximum reach and Search Engine Optimisation (SEO).
• Ensure all published content and images meet GORCAPA accessibility standards.
• Assist the team deliver web-based projects, such as the development of subsites, upgrades and new web technologies/innovations.
• Coordinate the management of the internal website and intranet, including updating and publishing content.
• Work under general guidance to develop and update various products (including PowerPoint presentations, Word documents, design assets, and video files) to ensure they consistently reflect GORCAPA's brand, style, and accessibility standards.
• Collaborate with internal stakeholders to understand signage requirements to create signage from templates using graphic design software (Illustrator, InDesign, Canva)
  
  

About you?

• Tertiary qualification in Communications, Journalism, Media, Marketing or a related discipline.
• Demonstrated Experience in a similar role, 3 + years.
• Proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator).
• Experience with photography and video editing software (eg. Adobe Premiere Pro, Final Cut Pro).
• Experience with CMS platforms and email marketing tools.
• Experience in role modelling a safety culture.
  
  

What we're looking for?

• Excellent written and verbal communication skills.
• Strong attention to detail with an ability to be flexible and agile working to tight deadlines.
• Ability to initiate and maintain relationships and gain cooperation of stakeholders to achieve desired outcomes.
• Strong interpersonal skills and ability to remain calm and considered under pressure.
• Proven ability to work effectively individually and collaboratively as part of a team.
  
  

About The Great Ocean Road Coast And Parks Authority

The Great Ocean Road Coast and Parks Authority is the dedicated Victorian Government entity entrusted with the care, protection and sustainable management of one of Australia’s most breathtaking and culturally significant coastal regions. Established under the Great Ocean Road and Environs Protection Act 2020, GORCAPA was created to address the complex and fragmented management of the coastline and ensure the long-term conservation of this iconic landscape.

GORCAPA is responsible for managing more than 170,000 hectares of coastal reserves, National Parks, Marine Sanctuaries and foreshores stretching along 355 kilometres of stunning coastline. This includes high-profile sites such as the Twelve Apostles Visitor Experience Precinct and Cape Otway Lightstation, as well as local ports, community reserves and critical marine environments.

At the heart of its work is a commitment to protect the unique environmental, cultural, heritage and community values of the region. GORCAPA partners deeply with Traditional Owners, local communities and stakeholders to integrate cultural knowledge, ensure environmental stewardship, support sustainable visitation and build lasting benefits for regional economies and generations to come.

Applications Require

• A current resume
• Cover Letter
  
  

This is a Permanent, Full-Time opportunity.

Everyone is welcome at the Authority

Here at the Great Ocean Road Coast and Parks Authority we are committed to creating a workforce that is diverse and is inclusive of all. We value and embrace the various experiences and perspectives people may have, regardless of age, gender, ethnicity, religion, cultural background, disability, or sexual orientation.