Where

Marketing and Communications Officer

Queensland Government
Gold Coast Full-day Full-time

Description:

Are you an experienced Marketing/Communications professional looking for an exciting new opportunity within Sport and Recreation?

Our Infrastructure and Precincts, Precincts and Venues team provides regionally significant venues that are fully accessible and inclusive to influence and inspire active experiences for Queenslanders.

Gold Coast Performance Centre (GCPC), located at Runaway Bay, is a leader in the sport and recreation industry. GCPC's modern training facilities are designed both as an elite training venue and a community facility for health and fitness. The Centre caters to beginner athletes and school sporting teams, as well as hosting international and national sporting teams in purpose-built accommodation lodges. If you are keen to take on a dynamic Marketing and Communications role supporting across all areas the Centre, please read on!

Sport and Recreation supports and encourages participation and success in sport and active recreation through delivery of; grant funding for sport and active recreation organisations and clubs, infrastructure and participation programs, the operation of precincts and venues, and through engaging and partnering with the active industry across Queensland.

We're investing in our community to enrich the Queensland way of life through sport and active recreation, and we're also working to enable Queensland to deliver the Brisbane 2032 Olympic and Paralympic Games on time and on budget.

In This Role You Will

  • Lead projects and activities that promote and raise awareness of Sport and Recreation services available at the venue.
  • Promote the services of the venue and develop strategies, conduct market research, gather client feedback and provide recommendations on product and service improvements, to achieve outcomes.
  • Develop and oversee sales and marketing plans and prioritise projects including promotional events, advertising and media relations activities.
  • Oversee marketing budget and allocate expenditure for all marketing and advertising promotions.
  • Provide strategic media and media risk advice to the Venue.
  • Develop and maintain media contacts across the relevant media landscape in order to secure media coverage for the centre and its activities.
  • Develop and oversee social media strategies and campaigns.
  • Manage the centre's WordPress CMS website.
  • Take photos and video for social media and marketing purposes.
  • Prepare submissions, reports, briefing material and correspondence for senior management.
  • Establish and maintain a network of effective partnerships with government, commercial and educational organisations.
  • Use your knowledge of the changing media and technological landscape to develop and advise on the ongoing improvement of the centre functions, particularly in the online and social media space
  • Contribute to a workplace culture based on values and behaviours, ensuring a positive work environment that is safe, healthy, diverse, respectful and inclusive.


Please take the time to read the Role Description which provides additional details on suitability criteria and mandatory requirements, and feel free to reach out to our contact officer if you have any questions.

We look forward to receiving your application!

Applications will remain current for 12 months.

Occupational group Administration
18 Feb 2026;   from: linkedin.com

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